VIENNA, GRAZ, AUSTRIA – October 28th, 2009 – ORS, the Austrian Broadcasting Services, and its technology partner BearingPoint today announced that they will unveil their plans around an end to end HBBTV service platform at the upcoming Salzburg Cable Days (Nov 5th/6th).
HBB – Hybrid Broadcast Broadband – the seamless combination of linear digital TV content distributed in DVB networks with on demand information delivered via broadband IP connection to a single TV screen is a major business opportunity for broadcasters and content providers.
“Our customers, Radio and TV service operators, are dealing with their HBB roadmaps right now. We as a broadcasting service want to help them to enter this business quickly and launch HBB services successfully” says Norbert Grill, Managing Director, ORS. “The risk and complexity to build a HBB service platform is quite high. This is why ORS wants to position the new HBB offering as a managed service for broadcasters” Mr. Grill comments.
“This is the first HBB showcase in Austria based on HBBTV Set Top Boxes. Furthermore this is the first showcase of its kind to demonstrate HBBTV subscriber management, billing and customer care” outlines Werner de Buigné, BearingPoint HBB Solution Leader.
Infonova BSS – a proven Business Support System for the service provider industry – has been taken on board from the very beginning. Its current Release 6 offers the multi tenant and white labeling capabilities that ORS requires to offer HBB as a managed service.
HBB means a huge opportunity for broadcasters, but also a significant paradigm shift. They will have to apply new convergent business model thinking quickly, aiming for innovative services and excellent customer experience. ORS wants to support broadcasters to enter this new territory successfully.
About the Austrian Broadcasting Services GmbH & Co KG (ORS)
The Austrian Broadcasting Services GmbH & Co KG (ORS) is among others responsible for setup, operation and maintenance of technical DVB-T infrastructure in Austria. The company derived from the ORF Broadcasting Technology and was founded in the beginning of 2005. Its shareholders are ORF (60 %) and Medicur Sendeanlagen GmbH – a member of the Raiffeisen-Group (40 %). As the Austrian leading service provider for analogue and digital broadcast technology, ORS operates a spacious station network of around 500 stations. Furthermore ORS is a technical service operator for digital satellite transmission in Europe. Among its customers are well-known TV and radio program operators as ORF, ATV, ServusTV, Puls 4, p3tv, Ö1, Ö3, Kronenhit Radio, Antenne, A1 Radio, Lounge FM and mobile network operators like Mobilkom Austria, ONE and telering or Energy operators as EVN.
For more information, please visit: www.ors.at
Salzburg Cable Days: www.cable-days.at
About BearingPoint
BearingPoint is an independent management and technology consultancy. Owned and operated by its partners throughout Europe, BearingPoint is offering its clients the best possible value in terms of tangible, measurable results by leveraging business and technology expertise. The company currently employs 3.250 people in 14 European countries and is serving commercial, financial and public services clients.
BearingPoint offers its clients a seamless cross-border approach, strong focus on results, an entrepreneurial culture, profound industry and functional knowledge as well as solutions customized to clients’ specific needs. The firm ranks high in client satisfaction, has long-standing relationships with reputable organizations and is seen as a trusted adviser. BearingPoint has European roots, but operates with a global reach.
For more information, please visit: www.bearingpointconsulting.com
